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U.S. Multiple Beverage Quarterly Analysis
QUARTER TO QUARTER INSIGHT. Beverage Marketing's U.S. Multiple Beverage Quarterly Analysis looks at 11 major beverage categories, providing marketers with the information necessary to spot trends and make timely decisions. Through comparison with quarterly results for the prior year, these reports shed light on key category and company trends and market shifts. In addition to Beverage Marketing’s quarterly volume data and comparisons with the total market volume from the corresponding quarter of the previous year, the reports also provide data on category and company performances in key retail channels. By augmenting total market data and analysis from Beverage Marketing with select measured channel "scanner" data from Information Resources, Inc. (IRI), the quarterly analysis series offers greater transparency and enhanced perspective to help marketers recognize market changes that may go beyond seasonal fluctuations so they can adjust their plans accordingly. Includes:
Four volume set, 60- to 80 pages each. Printed volumes $8,595; single-user CDs $8,595; $9,295 for both. BMCDataDirect Internet delivery: 3-user license $9,295; $400 per additional user; BMCDataDirect Internet delivery: 3-user license plus one printed volume $9,895. Call for multi-user discount prices. |
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